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How to Use Booking.com’s AI Trip Planner

February 12, 2025 Admin

I’m a firm believer that the fun of travel doesn’t start when you board the plane. The journey begins during the planning process, where anticipation and adventure awaits. Scoping out destinations, comparing prices and best times to travel, planning an itinerary, and getting personalized recommendations are all part of the fun — and now it’s all easier and faster to do with artificial intelligence helping. 

As you probably saw in the Super Bowl ad Sunday starring The Muppets, Booking.com’s AI Trip Planner is designed to be like having a travel agent at your fingertips. It can help with research, analyzing reviews and providing tailored trip suggestions. It can even help you work out questions like: “Should I spend a month in the Mediterranean or backpack around Bali?”

From talking fridges to iPhones, our experts are here to help make the world a little less complicated.

If you use Booking.com or have in the past, sign into your account on the app. This way, AI Trip Planner can access your past searches and travel history. 

Here are the first few steps:

1. Click on Search in the bottom navigation bar.
2. Look for Chat with our AI Trip Planner. 
3. Click on Try it out, and a chatbot will pop up. 

You can use the AI travel agent to either inspire a future trip or help plan something that’s in the works. What’s cool about using a chatbot for trip planning is you can prompt it with your wants, needs and budget, just like a human travel agent uses what they know about their clients to match suitable destination, hotel and flight options. 

As with all AI tools, be wary not to outsource important decisions to these models. The Booking.com AI Trip Planner is still in beta mode, meaning it’s still in its early days and could be prone to mistakes. 

Think of these tools as add-ons to your trip planning, not your only source of information — at least until they mature. 

Let’s test out a couple of possible trips:

1. A summer trip to Paris.
2. Somewhere in the winter where you can ski (on a budget).

A Paris trip planned with AI

Start with a prompt like this: “I want to travel to Paris for a week between June-August. I will be visiting with my wife. We prefer to stay outside of the tourist traps but still have easy access to attractions. We love coffee, food, people-watching and wandering by foot. I’ve already been to Paris twice, but my wife has never been. Can you provide the best flight prices from Newark/New York and accommodation options around $150 USD per night?” 

It came back with some information and hotel options. 

I responded with extra context around our accommodation preferences — more boutique hotel listings with a minimum of an 8-star rating. While I’ve had my fair share of hostel stays, you couldn’t pay me to stay in a dorm these days. 

It came back with a luxury hotel option of $1,817 per night. My heart says yes but my wallet says no. I liked how it provided a few alternatives that either had high ratings or were close to my nightly budget. 

I clicked on each one to check out the photos and location. I quickly fell in love with the most expensive one (not surprised), on the opposite side of the river to the Louvre. Oui, oui! 

Once you select a hotel, you can ask property-specific questions. Just click on Ask a question in the hotel card. I asked if the hotel I like is too close to all the tourists and what’s special about the location. 

Here’s what the AI Trip Planner said: 

Because I’m a professional people-watcher, I asked which Parisian café I should try first. It gave me five suggestions, with descriptions on what they each feature and serve.

Again, do your independent research, because I ran a Google search on one of these cafés and it’s temporarily closed. 

The property-specific questions is by far the coolest feature of the Booking.com AI Trip Planner. You can get really granular with your search. 

Now, let’s start a new chat for a new trip. 

A winter ski trip planned with AI

You can also use the AI Trip Planner to give you destination ideas. For example, “What are some good winter destinations in the US to go skiing for a week? A budget, family-friendly trip for four.” 

It gave me some options, so I followed up with a note about wanting a destination that was convenient to reach from New York, and it came back with Killington, Park City and Vail. It also explained why these are good locations for ski trips, noting the family-friendly activities, cultural experiences, ski terrain and downtown areas.