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There is nothing in this world that is certain, except for death, taxes and the reveal of a new iPhone every year. Invites have already gone out to attendees of Apple’s Awe Dropping iPhone 17 event. And while we’re still deciphering what is being teased by the Apple logo heatmap, we’ve already seen a lot of the expected product lineup through leaked photos and rumors.
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Tying the whole lineup together is iOS 26, which was showcased at WWDC 2025 and should drop shortly after the event.
Here are the biggest rumors and leaks about Apple’s new hardware. We’ll continue updating this piece ahead of the iPhone 17 event. Apple hasn’t announced any products or confirmed rumors and we likely won’t find out for sure until the September iPhone event.
If you’re excited about the new iPhone’s debut, you won’t have to wait long. Now that invites have gone out, we can officially confirm that Apple is planning its event for Tuesday, Sept. 9 at 1 p.m. ET/10 a.m. PT.
It turns out that the leaks and rumors surrounding the event date were accurate. We can expect to see a full slate of product launches at the Awe Dropping Apple event, starting with the iPhone 17. The heatmap Apple logo included in the event invites hints at a new feature but we don’t know what that could be.
Watch this: Apple Will Reveal the iPhone 17 Soon. Here’s What We Want
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iPhone 17
The standard iPhone is the cornerstone of Apple’s September presentation, and the iPhone 17 should be no different. All in all, this year won’t mark a groundbreaking shakeup for the iPhone. That’s supposedly coming next year, for the iPhone’s 20th anniversary. But there are still new features to get excited over in the meantime.
The largest alteration to the design is rumored to be the phone’s camera bump, which will more closely resemble the pill-shaped design of Google’s Pixel. Analyst Jeff Pu also believes that the selfie camera will be 24 megapixels — a solid upgrade from the 12-megapixel front-facing camera present in the iPhone 16 lineup.
There are conflicting rumors about the iPhone 17’s internal specs. Pu said that the new phone will have the same A18 chipset used in the iPhone 16, while leaker Fixed Focus Digital suggested that the phone will be upgraded to the A19 chip. It’s unknown whether the iPhone 17 will get a physical battery upgrade but the Adaptive Power feature included within iOS 26 should help extend the phone’s battery life nonetheless.
Prominent leaker Majin Bu posted photos of the purported iPhone 17 lineup on X, and if they’re accurate, the device will come in black, blue, silver, purple and green.
Based on the Sept. 9 event date, we can expect preorders for the new Apple hardware to begin on Sept. 12, with a release date of Sept. 19.
The iPhone Pro and Pro Max models are the most premium versions of Apple’s phones.
James Martin/CNET
iPhone 17 Pro and Pro Max
Whereas the Air is expected to make sacrifices to achieve its design, the iPhone 17 Pro and Pro Max are the most premium models in the lineup. Recent photos substantiate rumors that the Pro’s chassis will change from titanium to aluminum, which will make them lighter than previous models.
The biggest rumored upgrades coming are the cameras. MacRumors reported that the iPhone 17 Pro models will have an 8x optical zoom telephoto lens up from the 5x one on the 16 Pro. Pu wrote that the Pro phones will feature a 48-megapixel telephoto camera, which is a substantial improvement over the 16 Pro’s 12-megapixel sensor. He similarly reports that the selfie camera will be upgraded to 24 megapixels, up from the 12-megapixel front-facing camera on the 16 Pro.
As reported on by MacRumors, one leaker claimed the iPhone 17 Pro Max will have the biggest battery in any iPhone to date — and the Pro will likely have a similarly sized battery. Bu claimed that both phones will have a vapor chamber cooling system, which could help keep these batteries from overheating on the sunniest summer days.
The Pro phones will come with the A19 Pro chip, but while the iPhone 17 Air could likely have a five-core GPU, the Pro and Pro Max will have a six-core GPU, ensuring better performance across the board.
For folks who care about showing off their new phone, you’ll be happy to know that one supposed leaker on Weibo claimed that one of the color choices for the iPhone 17 Pro and Pro Max is related to the slick iOS 26 Liquid Glass design, while we’ve seen leaked mockups of the Pro in black, silver, dark blue and orange.
It’s been a couple of years since a new AirPods Pro model has been released — but we might just see a new iteration come September.
John Kim/CNET
AirPods Pro 3
It’s been a hot minute since Apple has updated the AirPods Pro according to CNET’s resident headphone reviewer David Carnoy. The second iteration of the premium wireless earbuds was released in 2022, and the company has been radio silent about the AirPods Pro 3 despite releasing new AirPods models every year since 2019.
That’s likely to change very soon, as MacRumors contributor Steve Moser found references to the AirPods Pro 3 in the underlying code for iOS 26’s first beta.
Bloomberg’s Gurman predicts that the product announcement will happen during the iPhone 17 event. He also reported that the new design will likely feature heart-rate monitoring as a key feature, similarly to the Powerbeats Pro 2. Apple analyst Ming-Chi Kuo further reported that the company is looking to add infrared cameras to future AirPods, but this hardware might not be ready until the AirPods Pro 4.
It’s also rumored that the AirPods Pro 3 could have an interactive touchscreen display in the charging case, doubling as a remote control. It’s also possible that the new wireless earbuds will have an H3 chip, an improvement over the AirPods Pro 2’s H2 chip that could improve battery life, enhance sound quality, provide better active noise cancellation and perform better during voice calls.
