Chrysler’s Sub-$30K SUVs Will Be Rebadged Fiat Grizzlies

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The Chrysler Arrow and Arrow Cross will be rebadged versions of Fiat’s latest compact SUVs

3 hours ago

• Chrysler appears set to revive its lineup with two rebadged Fiat crossovers.
• The models were shown internally as the Chrysler Arrow and Arrow Cross.
• Both could give Chrysler badly needed affordable SUVs below the Pacifica.

Nobody needs a reminder that Chrysler has largely fizzled out as a brand in recent years. Since the 300 went out of production, it’s been a one-vehicle company, its showrooms carrying nothing but the Pacifica and Voyager minivan twins. That’s about to change. As we reported earlier today, Fiat just launched two new crossovers called the Grizzly and Grizzly Fastback. It turns out that they’re coming to America, but they’ll wear Chrysler badges and faces when they do.

Stellantis showed both vehicles behind closed doors at its May 21 Capital Markets Day event in Michigan, wearing Chrysler badges and lightly reworked fascias, Auto News reports. The Grizzly Fastback is said to have appeared as the Chrysler Arrow, while the standard Grizzly SUV was shown as the Arrow Cross.

Read: Mystery Chrysler SUV Looks Like A Cadillac Pretending To Be An Ioniq 5

If those names sound familiar, that’s because Stellantis has been teasing Chrysler’s revival for years and most notably mentioned each in the last month. Now, the company may finally have products ready to fill out the brand’s lineup.

The Grizzly twins ride on Stellantis’ Smart Car platform, which already underpins vehicles such as the Citroen C3 Aircross, Opel Frontera, and Fiat Grande Panda. Both models measure around 177.2 inches (4.5 meters) long, placing them in the subcompact class, roughly the footprint of Toyota’s new C-HR. That’s a solid size and shape to start from if you’re a brand trying to regain market share like Chrysler is. Better yet, Stellantis has said that both will start from under $30,000.

Read: Chrysler’s Three New Crossovers Will Make The Pacifica Look Expensive

Fiat says buyers will be able to choose from gasoline, mild-hybrid, and fully electric powertrains. While exact specifications haven’t been announced, the lineup is expected to utilize Stellantis’ familiar turbocharged 1.2-liter three-cylinder engine in both conventional and hybrid forms, alongside a battery-electric variant across the pond. What makes the cut for North America is still anyone’s guess.

The standard Grizzly features upright proportions and a boxier design intended to maximize passenger and cargo space. The Fastback trades some practicality for a sleeker coupe-like roofline and more lifestyle-oriented styling. Inside, Fiat promises a 12.3-inch infotainment display, a 10.25-inch digital instrument cluster, adaptive cruise control, automatic emergency braking, cyclist and pedestrian detection, and Level 2 driver assistance technology.

How much of this will make it to the Americanized Chrysler versions? It’s tough to say for sure just yet, but it stands to reason that almost all of it will. If the Arrow and Arrow Cross reach production largely unchanged from their Fiat counterparts, they could provide Chrysler dealers with something they’ve lacked for years. Attainable products positioned below the Pacifica. Production of the Fiat Grizzly models is scheduled to begin during the second half of 2026.

The Airflow Goes Bigger

The subcompact pair isn’t the whole plan. Chrysler also intends to field the Airflow, a larger and pricier crossover opening around $40,000. It rides on the new STLA One platform, built from the outset to handle more or less any drivetrain you care to throw at it. Hybrid, all-wheel drive, fully electric: all three are plausibly in play.