Tag: Cupra

Designer Responsible For Seat’s Recent Attractive Cars Moving To Alfa Romeo

Alfa Romeo today announced that its design department will now be headed by Alejandro Mesonero-Romanos. An industry veteran, the Spanish is best known for his work at Volkswagen-owned Seat. A graduate of the Royal College of Art in London, Mesonero-Romanos played a role in the creation of the second-generation Renault Laguna before joining Seat in […]

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Electric Cupra Born Hatch Is A VW ID.3 With Added Latin Sizzle

Seat’s standalone sporty brand, Cupra, has revealed the full details of its first EV. Called Born, the electric hatchback is built on the same Volkswagen Group MEB platform found under the VW ID.3 hatch and the ID.4 and Audi Q4 e-tron SUVs. In fact, it’s essentially a tweaked ID.3. But playing up to Cupra’s positioning […]

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2021 Cupra Born EV Hatch Joins The Recycling Camp With Plastic-Made Seats

Cupra has joined forces with Seaqual Initiative to implement recycled plastic into the Born. The electric hatchback’s seats, with integrated headrests and side bolstering, are made of a recycled polymer fabric named Seaqual Yarn. The material is sourced from plastic extracted from oceans, seas, rivers and estuaries by Seaqual Initiative, who works with local communities, […]

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Cupra Born Effectively Revealed Ahead Of Its Debut On May 25

Cupra has released a revealing teaser video of their upcoming Born EV. Previewed by the el-Born concept, the production model will be unveiled on May 25th and look virtually identical to the study. The company didn’t go into many specifics, but the road-going model is essentially a Cupra-ified Volkswagen ID.3. As a result, the hatchback […]

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