111 Best October Prime Day Deals You Can Grab Early – CNET

Best deals right now

Apple Watch Series 8 in midnight color Apple Watch Series 8 in midnight color

Apple’s last-gen smartwatch is seeing some of its best savings to date following the Series 9 release. It’s still a great device in 2023, though, so grab one while supplies last.

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Schwinn IC3 bike Schwinn IC3 bike

Add an exercise bike to your home gym setup with $100 off the Schwinn IC3. It features infinitely variable resistance and pedals that allow for using standard toe cages or SPD clips.

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Amazon’s October Prime Day event officially starts tomorrow, but you don’t have to wait to start snagging deals. Plenty of early October Prime Day deals are already live ahead of the official kickoff of Prime Day meaning you can get in on the savings before the mad rush begins.

You can find some of the best savings on Amazon devices, whether you’re looking for Kindle readers, Echo speakers, Fire TVs or something else from the mothership. It’s not just Amazon’s own brand that’s seeing steep discounts, though. You can grab great deals across a variety of big brands, including significant savings on items like laptops, TVs and fitness gear, to name a few.

Since such a wide array of deals can be hard for one person to sift through, we’ve done the work for you and have picked out some of our favorite deals to save you time and effort. We’ve highlighted them down below, but as the sale approaches, we’ll continue to update this page with new deals, so be sure to check back often.

Best early October Prime Day deals

Though the sale isn’t officially underway just yet, the deals have already started to ramp up. A bunch of our favorites are below.

And if you’re looking to save even more, the Prime Visa credit card offers new cardholders an Amazon gift card instantly upon approval, along with a great cash-back rate for all things Amazon.

Best early October Prime Day deals on Amazon devices

Amazon Fire TV Stick 4K Amazon Fire TV Stick 4K

Save over 50% on Amazon’s 4K-capable Fire TV Stick. You can hook one up to your TV for only $23 and enjoy easy access to Netflix, Prime Video and more. You can also get 10% off with trade-in credit on select Fire TV, Roku, Chromecast, or Apple TV devices.

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Echo Show 5 with Philips Hue bulb Echo Show 5 with Philips Hue bulb

Amazon’s diminutive smart display is over half off at $40, but you can get one with a fancy color-changing smart bulb for just $2 extra. That’s a savings of over $100, all told.

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Apple Watch Series 8 in midnight color Apple Watch Series 8 in midnight color

Apple’s last-gen smartwatch is seeing some of its best savings to date following the Series 9 release. It’s still a great device in 2023, though, so grab one while supplies last.

Details

Hisense U6 Google TV Hisense U6 Google TV

Upgrade your home theater setup and save over $180 with this 55-inch Hisense 4K TV. With mini-LED tech, it offers great contrast and black levels. It also has neat features like Alexa and AirPlay 2 compatibility.

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Keurig K-Mini coffee maker Keurig K-Mini coffee maker

For a limited time only, Amazon is offering this coffee maker in your choice of six different colors for just $60. It’s ideal for those with limited counter space.

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Schwinn IC3 bike Schwinn IC3 bike

Add an exercise bike to your home gym setup with $100 off the Schwinn IC3. It features infinitely variable resistance and pedals that allow for using standard toe cages or SPD clips.

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Best early October Prime Day deals on pet essentials

prime-big-deal-days-box.png prime-big-deal-days-box.png

Amazon Prime logo on a phone Amazon Prime logo on a phone

Like Prime Day, Amazon’s Prime Big Deal Days sale requires an Amazon Prime membership, though you don’t have to be a paying member to get in on the savings. Start your 30-day Prime free trial now and you’ll be able to shop the best deals without paying for a subscription — just remember to cancel before it renews.

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Will other retailers participate?

Each Prime Day, we see other retailers announcing sales that directly compete with Amazon’s event, and we expect its fall event to be no different. Best Buy has already confirmed it intends to host a 48-hour flash sale on the very same dates and Walmart will overlap Prime Big Deal Days with its own Holiday Kickoff sale running Oct. 9 through 12. Home Depot is also running a Decor Days sale from Oct. 5 through 9 with savings on all things home decor in time for the holidays.

Why did Prime Day start?

Amazon has been hosting its annual Prime Day sale since 2015. Originally, it was a 24-hour sales event to celebrate Amazon’s 20th birthday. The “Prime” in the name refers to Amazon’s subscription service, which offers free delivery on many products in as little as one to two days, and which has now expanded to encompass the Netflix-style Prime Video service and various other Amazon-related perks

Prime Day soon became a version of “Black Friday in July” for Amazon, allowing the retailer to have a branded 48-hour shopping extravaganza in an otherwise sleepy retail season. Unlike Black Friday, however, the Prime Day branding lets Amazon differentiate its summer sale from competitors while selling Prime memberships and Amazon-branded hardware such as Echo speakers and Fire tablets, which encourage customers to stay within the Amazon ecosystem. The fact that the sale also allows Amazon and its partners to clear out inventory and warehouse space ahead of the holiday shopping season doesn’t hurt, either.

Where can you find deals right now?

The CNET Deals team covers all of the best price drops, discounts and deals daily from all the top retailers. Whether it’s a one-day promo at Woot, a weekend sale at Best Buy or a coupon code for a product at Amazon, if it’s a great deal, we’ll be covering it. 

Be sure to check out all of the great deals each day at CNET.com/deals and sign up for our CNET Deals newsletter for a daily digest of deals delivered to your inbox. You can also sign up for CNET Deals text alerts for curated deals during the event, and install our CNET Shopping browser extension to help ensure that purchases you make all year round will be at the lowest price available.

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