While the auto industry eagerly awaits the launch of the production-ready Cadillac Lyriq, the car manufacturer has revealed that it will unveil the Lyriq show car to the public for the first time at this month’s Shanghai Auto Show. Cadillac took off the wraps to the Lyriq concept in August last year but due to […]
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Are you ready for the EV revolution? Like it or not, your next new car could well be battery-powered, and you’ll be spoiled for choice because almost every carmaker is either switching to EV tech, or adding it to its current range. Last time out we shone the spotlight on the electric sedans heading our way […]
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Cadillac is currently testing the all-electric Lyriq and has just released an official ‘spy shot.’ The car manufacturer first previewed the Lyriq with a show car in August 2020 and confirmed the production model would look largely the same. This photo was shared to LinkedIn by Cadillac’s vice president of North America sales, service and […]
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Cadillac has chosen to showcase both the all-electric Lyriq and its advanced Super Cruise hands-free driving feature for its Super Bowl commercial for 2021. The commercial revolves around a boy named Edgar Scissorhands, played by Timotheé Chalamet, who was born with scissors for hands. Much like Edward Scissorhands, Edgar encounters a lot of challenges due […]
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Following a handful of teasers, GM has released its Super Bowl commercial. Dubbed “No Way, Norway,” the 60 second ad stars Will Ferrell, Kenan Thompson and Awkwafina as well as the Cadillac Lyriq and GMC Hummer EV. The clip begins with Ferrell explaining that Norway sells “way more electric cars per capita than the U.S.” […]
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Cadillac has said it’s shooting for the moon with the Celestiq EV, and the first examples of what that will mean have been teased. The luxury car will feature a full glass roof and a pillar-to-pillar display. The roof won’t just be clear all the time, though. Cadillac says the Celestiq will be the first […]
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If you saw Starlord’s ship in Guardians of the Galaxy and thought it looked cool, you might like the Cadillac Lyriq. That’s because Cadillac turned to Territory Studios for help reimagine its infotainment suite for the upcoming EV. The studio designed the transparent flight controls and radar for the spaceships in Marvel’s Guardian’s of the […]
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The General has a new marketing campaign and a shiny new, appified logo to go with it. The automaker announced the “Everybody In” campaign today. GM is introducing the campaign as a call to action as it aims to reinvent itself and deliver on its goal of creating a world with zero crashes, zero emissions, […]
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General Motors has used the Barclays Global Automotive Conference to reveal new details about their zero emissions future. Starting with new models, GM will launch 30 EVs globally by 2025. More than 20 of them will be available in North America and they’ll come from brands ranging from Chevrolet to Cadillac. This will ensure there […]
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General Motors has announced plans to invest $2 (£1.5 / €1.7) billion into its Spring Hill assembly plant in Tennessee. As expected, the company will use the funds to build the Cadillac Lyriq at the plant. The electric crossover will be built alongside the XT5 and XT6, and GM noted the facility will become their […]
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