Ryanair: How a budget airline took off on TikTok

Ryanair: How a budget airline took off on TikTok

Being rude and obnoxious to your customers might not seem like the best approach, but the brand’s viral burns have earned it 2.1 million followers on TikTok – half a million more than EasyJet, Jet2, Tui, British Airways, Virgin Atlantic and Etihad combined.

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